It was launched at the NCF's 2011 International Media Awards. Users without a subscription are not able to see the full content on Copyright 2023 - Modish Project. media have, perhaps the answer is not so difficult: the media, both Reviews of related literature clearly examine in great detail the factors surrounding the credibility of broadcast media. A RESEARCH PROJECT MATERIAL ON MASS COMMUNICATION ABSTRACT This will be research credibility of Nigeria take a look at credibilityof Nigeria Broadcast media with special emphasis on NTA Enugu in Enugu State. This collection includes several contributions explaining the relevance of the concept of trust to media studies. 2. It is against this background that the research assesses the credibility levels of operating broadcast media in Osun State with a focus on OSBC. (Westley et al, 1964). The study recommends that radio stations should be fairness in reporting activities regards government and other issues to earn public trust and confidence while journalists and media should see themselves as responsible citizens and organisation by promoting programmes that will drive audience positively. Broadcasting is an industry that is constantly evolving and adapting to the world around it. 1997. been redesigned and is now blurred. 1 Africas Online Academic Projects Topics and Materials Website. PS: Political Science and Politics 28:664683. 1. 1.2 STATEMENT OF THE PROBLEM The mass media have invariably lost their essence as they have gradually departed from a social responsibility driven practice to an economic based journalism. If one views media credibility as audience trust applied to the news media, then one needs to better understand the concept of trust. Since the mid-1980s, Nigeria have become increasingly skeptical of what they see, hear and read in the media and almost no major news outlet has escaped this trend. Gatekeepers: These are people that protect wrong information from getting to the public. This means that the owners of a mass media channel controls what the medium broadcasts and how it broadcasts it. - Too many unopposed opinions and few facts: information It will also educate on the ethical and professional requirement that is expected of the journalist and . The study will help to provide adequate insight to meet the changing demands in the dynamic media environment of our society hereby helping media managers to make better management polices. 4. Excellent mix of economic and sociological perspectives on trust, combined with in-depth discussion of the relevance of trust to media contexts and the contribution of media to the creation of trust. 1.1 Background to the study Reviews of related literature clearly examine in great detail the factors surrounding the credibility of broadcast media. Several data gathering techniques were employed. Bramson (2007) wrote, Credibility: This refers to the objectivity and trust earn by operating broadcasting stations in Osun State particular OSBC Different studies in different countries have found that developing countries need the media for evolution of new psychological personality, learners study of the middle East, pools study of the media, Rogers diffusion of innovation, all bear clear and eloquent testimony to the crucial role of the mass media to national development. Political Communication, Normative Analysis of, Whiteness Theory in Intercultural Communication. Scholars and journalists disagree about what constitutes credibility, but agree that it relates primarily to the truthfulness and accuracy of the facts journalists report. The research was anchored on Uses and Gratifications, Abstract: The study examined social media as tools for political participation . 1.1 Background to the study The concept of credibility is derived from the word "Credible" which means truth, fact, real, authentic, genuine, reliable, testable and something that can be trusted. High reach and credibility. This study is attempts of evaluate the position of Nigeria towards the Nigeria Television Authority (NTA) its is intended to prove empirical data on NTA, and how media play a vital role in the life of people. newprojecttopics.com.ng is a vault of exploration works simply like academia.edu, researchgate.net, scribd.com, docsity.com, coursehero and numerous different stages where clients transfer works. Why study the media? It should be noted that news credibility is often determine by how well is gatekept, that is why, till date people still believe in the traditional mass media like TVC, AIT, Channels, NTA, Arise etc because they command many array of gatekeepers who expands, limit and further explain their news programmes when the need arises. The study was anchored on Source Credibility and Uses and Gratifications Theories. The public tends to give a credible station much needed supports for the media staff and its property. , such as television, radio, or the press. instead of journalism. Once lost, the road to recovery of one's credibility is long and hard. As was case in 1998 and 1996, NTA is related the most credibility TV news source. Using many examples and references that would be meaningful for communication scholars, Cappella reviews the decline in social and institutional trust and ties it to the decline in participation in social life in the United States. ii. For many media outlets there has been, Leading credence to this assertion, Wilbur Schramm in his graphic, THE MACROECONOMIC IMPACT OF TAXATION ON THE ECONOMIC GROWTH OF NIGERIA (EMPIRICAL STUDY FROM 1980-2016), ANALYSIS OF TAX MORALE AND TAX COMPLIANCE IN NIGERIA, MANAGEMENT AND OPERATION ON SMALL SCALE BUSINESS (A CASE STUDY OF TEXTILE UNIT, EFFECT OF INTEREST RATE ON LOAN REPAYMENT, THE EFFECT OF INVENTORY MANAGEMENT ON FINANCIAL PERFORMANCE OF QUOTED PHARMACEUTICAL COMPANIES IN NIGERIA, IMPACT OF IFRS ON REVENUE RECOGNITION IN AN ORGANIZATION, EFFECT OF EXCHANGE RATE FLUCTUATION ON THE NIGERIA MANUFACTURING SECTOR, WORKING CAPITAL MANAGEMENT AS A TOOL FOR COST MINIMIZATION AND PROFIT MAXIMIZATION (A CASE STUDY OF ANAMBRA MOTOR MANUFACTURING COMPANY ENUGU, INTERNAL CONTROL AS AN AID TO ACCOUNTABILITY IN THE PUBLIC SECTOR (A CASE STUDY OF BIASE LOCAL GOVERNMENT AREA, CROSS RIVER STATE), IMPACT OF INTERNAL CONTROL SYSTEM ON THE FINANCIAL MANAGEMENT OF AN ORGANIZATION (A CASE STUDY OF 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New technology has opened the Credibility Of Nigeria Broadcast Media(A Case Study Of Nta Enugu)MASS COMMUNICATION/COMM. We spend more time on digital media than on traditional media. for informants, or the investigation itself have become a rare. THE EFFECT OF NEWS COMMERCIALIZATION ON NEWS CREDIBILITY IN THE BROADCAST MEDIA ABSTRACT This prefect work tends to assess the effect of news commerci. For more information or to contact an Oxford Sales Representative click here. To what extent do media ownership affects credibility of information broadcast by the stations in Osun state? A seminal text in the study of trust. Altschull (2008) cited in Andrew, (2009), t. he credibility of the media determines its objectivity, fairness and overall credibility Ownership is a critical factor for the content of any medium, this implies that there is a connection between ownership, the content and nature of a medium. Ratings for USA Today are somewhat lower now than they were in 1998 or 2000 (23% then vs. 16% currently). press releases publish almost identical interpretations of what is Partisan differences in credibility ratings for news organizations have fluctuated in recent years. Cambridge, MA: Belknap. To determine the extent at which gatekeepers impacted on news credibility of Radio Lagos 107.5 FM. Answer (1 of 11): Sort of. In this influential and widely cited political science piece, Putnam defines trust as a necessary component of the more general concept of social capital, presents data on the drop of social capital in the United States over past decades, and systematically explores possible consequences for American social life. Just 41% of you trust it, perhaps because of the fake news Akindele and Lamidi (2001) explained that gatekeepers determine what the public read and what they listen or watch as broadcast news. we get. The NTA must continue to have editorial independence to produce and accurate, objective and comprehensive programming. In a situation where news selection and presentation is based on material gratifications instead of public goals and interest has continued to raise concerns on the news credibility in the broadcast media. Most of the news aired or published nowadays is not well edited, some news which can bring hatred and tribal crisis in the country are still being published. It is a subsidiary of The Pew Charitable Trusts. Nearly as many give Yahoo News a rating of three (46%) or four (11%). Demopolis institute on behalf of the Official rder of Italian journalists. By contrast, evaluations of The New York Times have become more divided. This study will go a long way in helping researcher, student of journalism, students, lecturers and people studying mass communication and the large public to follow the way or make use of this research topic to know the way they will follow to their respective research. Republicans are substantially more likely to give the highest credibility rating to the Fox News Channel (34%) than are Democrats (19%). To examine the extent at which media ownership affects credibility of information broadcast by stations in Osun state. In today's journalistic world it is sometimes difficult to decipher between news broadcasts rendered as credible information as opposed to merely entertainment. Accessibility to broadcast content lends itself to boosting potential engagement, and even growth. The study will expose the level of sycophantic practise in the state broadcast media. This study is attempts of evaluate the position of Nigeria towards the Nigeria Television Authority (NTA) its is intended to prove empirical data on NTA, and how media play a vital role in the life of people. confines of encyclopedias. Far more Democrats than Republicans also give believability ratings of four to NPR, PBSs NewsHour with Jim Lehrer, NBC News, and several other news organizations. Select Currency Over the last 10 years, however, virtually every news organization or program has seen its credibility marks decline. Appraisal: This means to evaluate the impact of gatekeepers in ensuring in news credibility. The problems that prompted the study are as follow: Lack of listeners confidence in the channel in terms of timeliness, proximity, prominence and interest which are news elements. Interest refers to the economic (business) concerns and political persuasion of the owner. Many Nigerian press especially citizen journalists are half baked because they undergo meager education. When asked about the Drudge Report, four-in-ten internet users who could rate it give it a believability rating of three or four. Based on these finding, this study recommends broadcasting objectives which other media will follow to redeem its image enhance acceptability. Unlike faith and confidence, Seligman argues, trust implies solidarity and unconditionality. Save my name, email, and website in this browser for the next time I comment. People will listen to the broadcasters only if they believe them. Even in the recent past, digital giants like Google and Facebook ran campaigns in print media, when they wanted to build credibility and trust. There are currently 5600+ media sources and journalists listed in our database and growing every day. Listed in our database and growing every day Sort of research was anchored on Uses and Theories! 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